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2017 Ford carsEven the most seasoned drivers can learn a thing or two about staying safe on the road, especially as the number of distractions seems to multiply year over year. That's why - in efforts to prevent vehicle injuries - Ford Driving Skills for Life recently launched its 14th year of instruction, providing drivers young and old with greater capabilities on the road. The Blue Oval's signature safe driving initiative began its annual tour at Hard Rock Stadium in Miami Gardens, Florida on February 4 and 5.

Relying on time-tested techniques, the program serves to reduce the number of incidents behind the wheel. Since 2003, its holistic approach has included lessons on hazard recognition, vehicle handling, speed mitigation and more in a hands-on setting. Over 1 million newly licensed drivers worldwide have participated in the program, which is offered for free.

“Driving safely is not about downloading the latest app,” James Graham, the global manager for Ford Driving Skills for Life, said in a Ford statement. “We look forward to expanding our efforts to help reduce the number of crashes and fatalities through teaching real-world training and improved decision-making skills. Working with all of our partner organizations in 35 countries, we believe we are making a substantial contribution to safer driving.”

Teens and parents alike have latched on to the program over the years, thanks to its free ride-and-drive courses that match participants with professional instructors. In addition to drugged and drunk driving suits, Ford also introduced virtual reality tools for this year's program to help drivers better identify common obstacles like pedestrians and traffic circles.


Interested in enrolling in the program? Upcoming tour dates include a stop at Santa Anita Park in Arcadia, California on March 4-5 and at NRG Stadium in Houston, Texas on April 22-23. Learn more at Sound Ford in Seattle, Washington!